With a record number of sales companies participating at this year's European Film Market (along with an obvious drop in the number of buyers), it is heartening to hear that there are new companies coming into the fold, attempting to re-energize the sales sector and infuse it with new blood and new energy.

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Based on the true story of one woman's fight with multiple personality disorder, Halle Berry stars as Frankie, a go-go dancer in 1970s Los Angeles whose existence is threatened by Alice, the violent, white racist personality who hates everything about Frankie and tries to destroy her. Stellan Skarsgard co-stars as the doctor who tries to save her.

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Ving Rhames plays the legendary heavyweight boxer Sonny Liston and Toronto’s Access Motion Pictures produced the project.

Abhi Rastogi, who previously worked with Cinemavault and launched Cinesavvy last year, has previously closed deals with California Filmes in Brazil, Smile Entertainment in Scandinavia, Horizon One Entertainment in Australia, and Shooting Stars in the Middle East.

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Frankie and Alice follows a young black woman, struggling with multiple personality disorder, torn between who she is and the racist Caucasian alter-personality that preys upon her mind.  This thrilling race for identity is a complex and disturbing whirlwind into the human psyche.

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